Harley-Davidson Inc. logo

Harley-Davidson Inc.

HOG | NYSE
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$32.82
+$1.60 (+5.12%)
Nov 2, 2026, 12:29 PM ET · Market open

Market Data

Market Cap
$3.42B
Enterprise Value
$3.51B
Beta
1.32
Average Volume
2.29M
Shares Outstanding (Diluted)
106.59M
Shares Change YoY
-12.4%
Institutional Ownership
N/A
Exchange
NYSE
ISIN
US4128221086

Price Performance

Price Change 1M
33.7%
Price Change 3M
29.7%
Price Change 6M
41.4%
Price Change YTD
60.2%
Price Change 1Y
21.1%
Price Change 3Y
13.5%
Price Change 5Y
-16.4%
1M CAGR (ann.)
20.4%
1Y CAGR (ann.)
19.7%
5Y CAGR (ann.)
-1.1%
All-Time CAGR
-3.4%

Valuation

PE Ratio
-29.18
Forward PE
16.01
PEG Ratio
0.23
Forward PEG
0.36
PS Ratio
0.84
Forward PS
0.80
PB Ratio
1.07
P/FCF Ratio
10.42
P/Adj. FCF Ratio
10.42
P/OCF Ratio
7.54
EV/Sales
0.91
EV/EBIT
-19.48
EV/EBITDA
-26.15
EV/FCF
11.26
Earnings Yield
-3.4%
FCF Yield
9.6%
Adj. FCF Yield
9.6%

Financial Health

Net Debt
$263.06M
Total Debt
$2.34B
Cash & Short-Term Investments
$2.08B
Total Assets
$7.3B
Current Ratio
1.97
Quick Ratio
1.77
Debt / Equity Ratio
0.77
Debt / EBITDA
-17.42
Debt / FCF
7.50
OCF / Debt
0.18
Interest Coverage
-53.86
Altman Z-Score
1.27
Piotroski F-Score
5

Margins & Profitability

Gross Profit Margin
20.5%
Operating Profit Margin
-6.0%
EBITDA Margin
-3.5%
Net Profit Margin
-3.4%
FCF Margin
8.1%
Adj. FCF Margin
8.1%
SBC / Revenue
0.0%
SBC Impact (per share)
N/A

Returns

Return on Assets
-1.8%
Return on Equity
-4.3%
Return on Invested Capital
-3.7%
Return on Capital Employed
-4.7%
Return on Tangible Assets
-1.8%

Historical Growth (CAGR)

Revenue CAGR 3Y
-13.3%
Revenue CAGR 5Y
-5.2%
Revenue CAGR 10Y
-4.4%
EPS CAGR 3Y
-110.3%
EPS CAGR 5Y
-36.5%
EPS CAGR 10Y
-1.8%
FCF CAGR 3Y
-13.1%
FCF CAGR 5Y
-18.5%
FCF CAGR 10Y
-8.1%

Analyst Forecasts

Analyst Rating
Hold
Analyst Count
7
EPS Growth Next 3Y
186.5%
Revenue Growth Next 3Y
8.2%
Earnings Date
Feb 9, 2027
EPS Estimate (next Q)
-$0.68
EPS Growth Est (next Q)
-72.3%
Revenue Est (next Q)
$611.06M
Revenue Growth Est (next Q)
61.1%

Fair Value Estimates

Graham Number
N/A
Graham Upside
N/A
Lynch Fair Value
N/A
Lynch Upside
N/A
Price Target
$29.71
Price Target Upside
-4.8%

Cash Flow

Operating Cash Flow
$427.95M
Free Cash Flow
$311.94M
Adj. Free Cash Flow
$311.94M
FCF Per Share
$3.02
OCF Per Share
$4.14
OCF/S Ratio
11.1%

Income Statement

Revenue
$3.85B
Gross Profit
$791.47M
Operating Income
$-232.51M
EBITDA
$-134.3M
Net Income
$-132.79M
EPS (Diluted)
-$1.07
Revenue / Employee
$700.85K
Profit / Employee
$-24.14K
Employees
5,500

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